I had no idea until recently that there was such a thing as a coffee note in perfumery. Sure, I've smelled coffee candles and such, but they didn't move me. I'd rather fire up a pot and experience the real deal.
To say I was skeptical about coffee in perfume is an understatement. What I didn't want: an artificial smell, plastic tones, randomness, and pandering. In other words, if you're going to put coffee in a perfume, it had better smell good and be artistic- it must make sense.
Enter Bond No. 9 and their popular New Haarlem.
Northbound with the A-train to cabaret-jazz club-central... a scent so brazen it was barely captured in a bottle. Molten, liquified swank with androgynous appeal, to wear after midnight in -and on- hot-spots.
I wasn't too sure what to expect from New Haarlem, but what I did know is that many folks raved! Detractors mostly seemed put off by the concept of smelling like food or drink, or by the price. 
I obtained a sample, spritzed, and waited...
...of course, I didn't have to wait long! This scent starts with an eye-opening blast of black coffee with a double-shot of espresso. It's sharp and it's bracing. And it's good!
Just as a piping hot cuppa cools, so does the opening intensity of New Haarlem. Bond No. 9 isn't done, though. Not by a long shot.
|friggin' adorable. via|
Next up is a shot of something green and a dose of a lovely lavender. The combination takes the coffee note to an almost licorice-like place that some people seem to read as "burnt" or "caramelized". The green and lavender aspects cut the sharpness and freshen the scent.
The green notes fade after about ten minutes and a slightly vanilla tone replaces it. 
|Smells like a coffee break with this guy.|
Just like the best jazz clubs, New Haarlem's music never stops. This perfume goes and goes and goes and goes, always with a distinct coffee note. I can get at least 24 hours out of one little spray, with significant throw and sillage. Great for me, because I adore this perfume, but if you don't like it it's bad news! 
In fact, if I had to complain about New Haarlem it would be about the longevity. I love this perfume, but it's so intense and persistent that it's there for the day - and I like to switch scents midday. Still, as complaints go, that's fairly minor.
Fragrance: New Haarlem
House: Bond No. 9
Perfumer: Maurice Roucel
Notes: patchouli, lavender, vanilla, coffee, cedar and bergamot
Sample: provided by Bond No. 9 PR
Final Word: It's like enjoying the perfect cup of coffee all day long!
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